Solutions
Digital PR Australia: data-led stories and expert commentary
Digital PR (Australia first): stories built on real data and expert commentary, pitched to journalists and editors who cover your field. Every campaign is scoped individually, by proposal.
What you get
A story worth covering
We look for an angle in your own data, a survey or public datasets that a journalist can use.
Expert commentary
Quotes and bylines from the people in your business who know the subject.
Targeted media list
Outlets and writers chosen for relevance to your industry and country.
Honest reporting
Coverage is earned, so results vary. We report every pitch, reply and mention.
How it works
Step 1: Angle
We propose story ideas and agree the one to run with.
Step 2: Asset
We prepare the data, commentary and a press-ready summary.
Step 3: Pitch
We contact journalists and editors individually.
Step 4: Report
You get a record of coverage, mentions and links, with their live status.
Who it's for
- Brands with data or expertise that deserves wider attention
- Agencies adding an editorial tier to client programs
Common questions
How is digital PR priced?
By proposal. Every campaign is scoped individually, so we do not sell fixed packages or press-release distribution. Tell us your goals and we will send a proposal.
Can you tell me how many links a campaign will earn?
No. Editorial coverage is a journalist's decision, so we do not promise a number. We scope the work, agree the effort and report what happened.
Do you have examples?
We will publish case studies once we have real ones we are allowed to share. Until then, ask us and we will walk you through the approach.
Other solutions
Outreach link building
Editorial placements earned by pitching real editors, as a monthly program or per link.
Local citations
The simplest place to start: consistent listings in the directories that matter.
Link audit & monitoring
A free backlink audit of your site, then daily monitoring of every placement.
For agencies
White label reports, batch requests and a dedicated account manager.
See what your link profile looks like today
Request a free audit. We check your site and email a short report within 24 hours — no account, no sales call required.